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What are the Key Engaging Features of a Professional Social Network?

Key Engaging Features of a Professional Social Network

Social Network has become a necessity in today’s world of communication. From individuals to business enterprises, everyone is active on social networks for a purpose. But do all social networks become successful? No! There are a countless number of social networks that have become outdated even without getting any attention. Not all networks can become popular like Facebook or Twitter. To build a social network, it is important to know about the target audience. Be specific with your objective, and consult an experienced Social network development company for the same purpose. Once you shared your requirements with them, it’s time to know what else you require. In this blog, a list of important features of a Social Network is discussed for user engagement.

 

What is Social Media?

 

Social media is a computer-based application that facilitates the sharing of ideas, thoughts, and information. It is internet-based and gives users a quick platform to interact with others. Users can use social media via a computer, tablet, or mobile phone through a mobile app or web browser. Social media was originated to interact with friends and family but later become a popular tool for brand promotion by businesses. They use social media app development as a means of communicating with possible customers. The liberty it offers to connect and share information with anyone simultaneously is simply incredible.


Types of Social Networking Websites

 

If you are convinced that the social media industry is beneficial, then have a look at the different kinds of social networking sites.

  • Social Communication
  • Entertaining
  • Business
  • Dating Websites

Criteria to be a Successful Social Networking Site


The perfect site should be:

  • Responsive
  • Protected from fake accounts
  • Decentralized
  • Non-anonymous
  • Smooth & Fast Navigation

Important Stats of Social Networking sites

  • Social media is interactive and Web 2.0 based
  • Content is generated by users
  • Over 50% of global population use social networking sites
  • Features user-generated profiles
  • Over one-fifth of a person, online time is spent on social media

Top Features of a Successful Social Network


1. Network Building

A social network is useless if it has no functionality to build your own network. Connecting to different people and sharing ideas is the prime objective of social networks. If you wish to build a social network that people would engage with, it is important to keep the basics of easy connecting features integrated.


2. Development Platform

You must have seen that renowned social networks support all kinds of operating systems. But for startups planning to invest in the social network should go with a specific platform. In the beginning just choose one platform that can be Windows, iOS, or Android. Analyze which platform is the best as per your industry and then slowly move to other platforms.


3. Push Notifications

Now, this is something that has become quite popular & crucial element of a successful social network. Since the growing number of people opting for mobile gadgets, a social media platform should be able to deliver everything over mobiles. You can integrate this feature as an important strategy of Social Engine Optimization service. Push notifications help to keep the user coming back to check out the updates. If the platform doesn’t allow push notifications then it is a big drawback for you.


4. Privacy

People hate using social networks that are not secure & compromise their privacy. Your users should be your priority and it is important they have trust in you. In addition, your platform should provide the latest security to the users. People should not end up losing their private information to hackers.


5. Customization

You can’t even think of building a social network that doesn’t allow users to customize their profiles. People prefer connecting with those who have proper profiles and not fake ones. Your platform should allow users to customize their profiles like adding profile pictures, posting texts, or photos or videos. It’s no more time when we used to chat in chat rooms with fake names.


Conclusion:

Websites like Facebook & Twitter are steadily evolving and requiring the attention of qualified experts throughout their existence. And Socialengine Support is skilled enough to know how to build a social network website from scratch. If you are planning to develop a feature-rich custom social network app, we have strength and skill to make it successful in the domestic as well as global market.